Standing in our front hallway I was ready to head to the airport. I needed a cab to get me there, so out came my iPhone, into Google I went, and typing “call yellow cab vancouver” I pressed the number Google showed me without a second glance. I was surprised that rather than be put on hold a voice answered immediately and said:
“Black Top Cabs, David speaking”
There are many in business who talk about providing outstanding customer service. Then there are those who put in the systems, hiring, training, and attitudes that really do result in amazing customer experiences.
I recently finished Debra Jason’s book Millionaire Marketing on a Shoestring Budget and had the great pleasure of meeting her in her home state of Colorado. She is as positive and delightful in person as she is in the pages of her book. If you want to create success in your business, wherever you are located, buy and read Millionaire Marketing.
Every chapter of my book Wind In Your Sails: Vital Strategies That Accelerate Your Entrepreneurial Growth ends with the section Take Action Now. Here are my actions for marketing.