I recently attended a presentation by RTOWN co-founder and CEO Luke Aulin. What I liked about Luke’s presentation is how he showed us all the ways in which he brought alive his planning and execution ideas in RTOWN. Luke founded RTOWN with a single purpose:
“To help local businesses succeed.”
There are many in business who talk about providing outstanding customer service. Then there are those who put in the systems, hiring, training, and attitudes that really do result in amazing customer experiences.
“People like us, do things like that”
This was one of my biggest take away ideas from the day I spent in New York with entrepreneur, marketer, and teacher Seth Godin. I’ve been paying attention to Seth Godin, reading his books, his blog, and watching his videos since I first saw him speak at the Direct Marketing Conference in 2005. I admire Seth for many reasons and jumped at the chance to spend an entire day with him (and several hundred others) at his one Q&A session in the US in 2016.
As human beings our perception of time varies from second to second. We are each given exactly the same 86,400 seconds in each and every day. Yet I hear time and time again that there is just not enough time in the day. We can’t make time so as a human what are you going to do?
I was standing at the front of the room as the clock ticked down the time when we had to wrap up our quarterly planning session. We had been at it since first thing in the morning. The energy in the room was low. We had been going in circles for a while in making the final decision on the #1 priority for the quarter and what the theme should be. I had let the group have their say, we had brain stormed everything onto the wall, but now it was time. I gathered my own energy together and then said “it’s time to decide.” For the next twenty minutes I just pushed, and pushed, until the group had made up their mind.