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Operational: Take Action Now

Every chapter of my book Wind In Your Sails: Vital Strategies That Accelerate Your Entrepreneurial Growth ends with the section Take Action Now. Here are my actions to accelerate operations of your company.

The highest performing businesses know how they are operating from moment to moment, not just at week, month, or quarter end. Every business operates on just a handful of critical measures. Companies at the top of their operational game look at critical customer interactions, making sure they deliver on a measurable brand promise. Move your operations to the next level with these actions:

  1. Within 30 days, meet with your senior management team and pick one KPI to measure and report weekly to the team and the company on the one you picked.
  2. In the next 7 days, measure the responsiveness to inbound leads from the telephone and your web site.
  3. Before the month is out, call ten customers and ask them about their experience with your quality and support. Write down and share your findings with your team.

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