To make sure that your employees are aligned with your goals, you need to constantly and repeatedly communicate with them. Scorecards are a great way to visually communicate progress. As the CEO of your company what you say is amplified many times. Set the tone carefully. At a minimum, you should be communicating with your employees weekly.
You stand up to present to your entire company. Together all of you moved through the challenges of the last year. After the polite applause died down, you press the forward button on your remote control. No one except you know for sure whether the ambitious goals that you and your senior team together came up with were achieved. Instead of showing financial numbers and progress against your goals, you show them a picture of the strip in Las Vegas. Cheering erupts in the room as everyone realizes that the each of them and their spouses are going to Las Vegas for three days to celebrate achieving those very goals you put in front of them a year ago.