Learning from the Past
Thomas Hellman is the Director of the W. Maurice Young Entrepreneurship and Venture Capital Research Center at the University of British Columbia. Thomas is a keen observer of entrepreneurs. He…
Thomas Hellman is the Director of the W. Maurice Young Entrepreneurship and Venture Capital Research Center at the University of British Columbia. Thomas is a keen observer of entrepreneurs. He…
Yesterday in Vancouver, where I live, there was a major storm. A cold front from Alaska brought Force 7 winds (gusts up to 100 km/hr) from the West. The resulting winds kicked up big waves in relatively protected English Bay. The wind and waves were enough to drive three sailboats on to Kitsilano beach.
In 1936, Dale Carnigie published his book How to Win Friends and Influcence People. One of the most influential self-help books of all time, it has sold more than 15 million copies. Dale Carnigie’s advice applies today as much as ever. Here is a reminder of the principles that his book tells us to live by:
Creating the right marketing message is always a challenge. As part of my work around petabyte sized data problems I’ve run across three different blog postings this week that talk about being crystal clear in positioning and messaging high tech products. The lessons learned are good reminders to all of us of how important it is to create a believable story that shows prospects and customers the value of what you deliver.
In the Vancouver area, Grouse Mountain is known as a year round destination attraction. In the summer, there is a really steep trail that leads from the Grouse parking lot up to the restaurant area known by everyone as The Grouse Grind. I’ve been leading weekly hikes this summer on the BC Mountaineering Club trail. This route starts and stops at the same place as The Grouse Grind, but it is longer, less steep, less crowded, and is an easier hike. Yet when I speak with people who about the BCMC trail I find that despite my always referring to the BCMC trail:
Hike on Grouse = Grouse Grind