Every chapter of my book Wind In Your Sails: Vital Strategies That Accelerate Your Entrepreneurial Growth ends with the section Take Action Now. Here are my actions to look after and engage with the people in your company.
Two founders live eight time zones apart and use the separation to build a successful technology business in healthcare. After working on their business for 10 years, they leverage their commercial success in the United Kingdom to expand in the US. Maintaining clear communication about their exit strategy, despite their separation, allows them to be ready to sell when the opportunity comes.
Founded in 2004 by James Shaw, Twin Creek Media started out as digital media experts creating web sites for companies. Their initial marketing and sales efforts were anything but digital. A breakthrough moment, however, forced them to rethink their strategy to move in a new direction.